I’m Gerald Donaldson, a creative lead, art director and photographer in Atlanta. A Clemson Graphic Communications grad, I’ve spent 10+ years making work for the Atlanta Falcons, 23XI Racing, Auburn Football and Blaze Pizza.

I concept, art direct, shoot and edit, and I lead co-branded campaigns with partners like Marvel and Paramount from first idea to in store screens. My rule: work should feel like a brand but sound like a person.

Toolkit: Premiere Pro, After Effects, Photoshop, Illustrator, Blender, Fusion 360, Sony a9, Asana, Sprout Social.